Counterstereotype
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A counterstereotype is an idea or object that goes against a standardized mental picture that is held in common by members of a group and that represents an oversimplified opinion, prejudiced attitude, or uncritical judgment.
An example is the character type called the magical negro; Spike Lee popularized this term deriding the archetype of the "super-duper magical negro" in 2001 while discussing films with students at Washington State University and at Yale University.[1][2]
Examples
[edit]- American popular literature in the 19th century contained stereotypical images of black people as grotesque and servile. In protest, a counter-stereotype arose which showed black people as graceful and wise.[3]
- In the United States during the 1970s, in response to feminist criticism, advertising agencies chose to display counter-stereotypical images of women as sexually assertive and intellectual.[4]
See also
[edit]- Affirmative action
- Benevolent prejudice
- Overcompensation
- Political correctness
- Reverse discrimination
- Women are wonderful
- Xenocentrism
References
[edit]- ^ Okorafor-Mbachu, Nnedi (2004-10-25). "Stephen King's Super-Duper Magical Negroes". Strange Horizons. Archived from the original on 2006-11-14. Retrieved 2006-12-03.
- ^ Gonzalez, Susan (2001-03-02). "Director Spike Lee slams 'same old' black stereotypes in today's films". Yale Bulletin & Calendar. Yale University. Archived from the original on 2009-01-21. Retrieved 2008-12-29.
- ^ The All-White World of Children's Books, Nancy Larrick, Saturday Review, September 11, 1965, pp. 63 ff.
- ^ Madison Avenue versus The Feminine Mystique: How the Advertising Industry Responded to the Onset of the Modern Women’s Movement, Steve Craig, presented at the Popular Culture Association conference, San Antonio, Texas, March 27, 1997.