User:JWY26989/sandbox
File:SiriusDecisions logo.jpg.png.jpg | |
Company type | Private |
---|---|
Industry | Advertising |
Founded | 2009 |
Website | Taykey.com |
Taykey, Inc. is a global advertising technology company. Taykey's trend-based advertising platform allows companies to collect data about trending conversations on the Web, and then target specific audiences based on these sentiments with relevant, real-time online advertisements.[1]
Wired named Taykey one of its "Hottest Startups"[2] for 2013, and Forbes named co-founder and CEO Amit Avner to its "30 Under 30" list for 2014.[3]
History
[edit]Taykey was co-founded by CEO Amit Avner and Itay Birnboim in 2009, using technology Avner had developed for a question-and-answer search engine startup he founded the year before.[4]
As of 2013, Taykey has raised $17 million in funding from Tenaya Capital, Sequoia Capital, Softbank Capital and Marker LLC.[5] In 2014, Taykey launched the "Real-Time Advertising Academy," an educational program.[6]
The company was founded in Herzliya, and currently operates offices in New York City, London, Chicago and San Francisco.[7]
Clients
[edit]Taykey clients include American Express, Volkswagen, Samsung, Sony, Pepsi, Unilever and Paramount Studios.
References
[edit]- ^ "Taykey's Topical Advertising Platform Finds A Company's 'Hidden Consumers'". TechCrunch.
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(help) - ^ "Europe's hottest startup capitals: Tel Aviv". Wired.
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(help) - ^ "2014 30 under 30: Technology". Forbes.
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(help) - ^ "Taykey launches out of stealth mode with $11M VC". Gigaom.
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(help) - ^ ""Doubleclick for right now": Social media-powered ad exchange Taykey takes $6m in fresh funding". The Next Web.
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(help) - ^ "Taykey Rolls Out 'Academy' To Educate Real-Time Advertisers". MediaPost.
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(help) - ^ "Taykey Puts New Spin On 'Real-Time' With Agile Interest Targeting". Ad Exchanger.
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